Case Studies
AlphaScrip specializes in the design and administration of custom programs that meet the specific needs of our clients. The following case studies are just of few of the cost-effective solutions that we’ve developed.
| Client Issue | AlphaScrip Solution | Result |
|---|---|---|
| Manufacturing issue resulting in a shortage of physical samples. | Less than four week turnaround in voucher production and fulfillment. | Sales reps able to continue to deliver product samples despite manufacturing issues. |
| Product disadvantaged due to formulary issues and generic competition. | Patient rebate, alleviating patient co-pay burden; rebate delivered both by reps and on the brand website. | Since launch, product sales exceeded $1 billion in sales despite generic competition; program ROI in excess of 4:1. |
| The leading prescription drug at the time was coming off patent. The product was also being reformulated. | Patient/pharmacy rebate provided as an incentive to move patients to new dosing. ASI fulfillment mailed vouchers to all pharmacy chains. Voucher also carried by sales reps. | Approximately 30% of all scripts for new dosing were a result of the AlphaScrip rebate voucher. |
| Launch of a Class IV product; inability to sample at launch. | AlphaScrip starter voucher providing free starter dosage. | Growth in both scripts and revenue have grown annually since launch; now a $1 billion product. |
| Provide a cost effective and efficient way to provide free product to patients in need. | Patient is qualified and AlphaScrip mails a voucher providing a 30-day supply of medication which can be used at any retail pharmacy. | Program continues in its 10th year providing a efficient patient assistance alternative. |
